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Juan Marco Rivera

Lead Service Designer

Juan Marco Rivera is the Lead Service Designer at Polymath Ventures, specializing in user research, ideation, and prototyping, playing a key role in launching new ventures. With over eight years of experience running his own innovation and strategic design consultancy, he has worked with major clients like Volkswagen, leading impactful projects. In addition to his role at Polymath, Juan Marco is a professor of Service Design, sharing his expertise with future professionals.

At Polymath, he has been instrumental in creating four ventures and has overseen more than 20 consulting projects, driving innovation and strategic design solutions. He holds a degree in Industrial Design from Tecnológico de Monterrey and a master’s in Business Innovation from CEDIM. Originally from El Salvador, he moved to Mexico for his studies, and his multicultural background shapes his unique approach to design and problem-solving.